TIME: Polling and Social Media Collide with ‘Social Polling’

A new TIME article by Olivia B. Waxman hit my inbox this morning. It’s about the growth, influence, and reality of social polling. Olivia is a wonderful writer, and it was an honor to meet her and be involved in the discussion.
I hadn’t heard of Eason Jordan and his team at Poll Position before today, but I’d love to sit down with them one day and have a philosophical debate about the future of opinion polling. This might be pretty obvious by now, but it’s a field I’m really interested in.